A delicate and structured catalogue for David Wilkes Builders that removes all hyperbole and treats their portfolio as a monograph or ‘proper’ archive, less a brochure.
Our client is British, their service impeccable and tone proper. We framed all the work in a controlled and conservative fashion, adding “figure notes” and other ‘textbook’ gestures; only rarely increasing the scale of key quotes and passages. We fastidiously avoided any contrived gestures, nostalgia or overt modernity in the package.
Their brand is a lesson in restraint and sophistication: a rarity in their line of work.